Privacy Policy

At International Scale Limited, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our advertising services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out our contact form or request a growth roadmap
• Subscribe to our newsletter or marketing updates
• Request information about our advertising services
• Engage with our advertising campaigns
• Communicate with us via email or other channels

This information may include:

• Name
• Email address
• Phone number (if provided)
• Company name and website URL
• Advertising account information (when working together)
• Campaign performance data and analytics
• Any other information you choose to provide

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

• IP address and location data
• Browser type and version
• Pages visited and time spent on pages
• Referring website addresses
• Operating system and device information
• Clickstream data and browsing behavior

Advertising-Related Data

When providing our paid advertising services, we may collect and process:

• Advertising platform data (Facebook, Google, TikTok, Taboola)
• Campaign performance metrics and analytics
• Audience targeting and demographic information
• Conversion tracking and attribution data
• Ad creative performance and engagement metrics

How We Use Your Information

We use the information we collect to:

• Provide and improve our paid advertising and marketing services
• Manage and optimize advertising campaigns across multiple platforms
• Respond to your inquiries and provide customer support
• Send you service-related communications and campaign updates
• Deliver marketing materials and promotional content (with your consent)
• Analyze website usage and advertising campaign performance
• Conduct market research and competitive analysis
• Prevent fraudulent activity and ensure security
• Comply with legal obligations and enforce our terms

How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Advertising Platforms: We share necessary data with Facebook, Google, TikTok, Taboola, and other platforms to deliver and optimize your advertising campaigns
• Service Providers: We may share information with trusted third-party service providers who assist us in operating our website, conducting business, and providing services (e.g., email marketing platforms, analytics tools, payment processors)
• Business Partners: With your consent, we may share information with partners who provide complementary advertising or marketing services
• Legal Requirements: We may disclose information when required by law, court order, or to protect our rights, property, or safety
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security audits and vulnerability assessments
• Access controls and authentication requirements
• Secure data storage and backup procedures
• Compliance with advertising platform security requirements

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Rights and Choices

You have the right to:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Opt-Out: Unsubscribe from marketing communications at any time
• Object: Object to processing of your personal information for certain purposes
• Data Portability: Request a copy of your data in a structured format
• Withdraw Consent: Withdraw consent for data processing where applicable

To exercise any of these rights, please contact us at admin@internationalscalelimited.com.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website and optimize our advertising campaigns. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Analyze website traffic and user behavior
• Improve website functionality and performance
• Deliver personalized content and advertisements
• Track advertising campaign performance and conversions
• Retarget visitors with relevant ads across platforms

You can control cookie settings through your browser preferences. Note that disabling cookies may affect website functionality and advertising performance tracking.

Types of Cookies We Use

• Essential Cookies: Necessary for website operation
• Analytics Cookies: Help us understand how visitors use our site
• Functionality Cookies: Remember your preferences
• Marketing Cookies: Track your browsing to show relevant ads
• Platform Pixels: Facebook Pixel, Google Ads conversion tracking, TikTok Pixel

Advertising Platform Data Sharing

As a paid advertising agency, we work with major platforms including Facebook, Google, TikTok, and Taboola. These platforms have their own privacy policies and data practices:

• When we run campaigns on your behalf, these platforms collect and process data according to their own policies
• We implement best practices for data protection and comply with platform policies
• You maintain ownership of your advertising accounts and can revoke our access at any time
• We recommend reviewing the privacy policies of Facebook, Google, TikTok, and Taboola for complete information

Third-Party Links

Our website may contain links to third-party websites, services, or resources. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately, and we will take steps to delete such information.

International Data Transfers

As an international advertising agency headquartered in Hong Kong, your information may be transferred to and processed in countries other than your country of residence, including Hong Kong, the United States, and other countries where we or our service providers operate. These countries may have different data protection laws.

By using our services, you consent to the transfer of your information to Hong Kong, the United States, and other countries where we conduct business operations.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Campaign data and performance metrics may be retained for analytical and reporting purposes.

Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last Updated" date
• Sending email notifications for significant changes (where applicable)

Your continued use of our services after changes are posted constitutes acceptance of the modified Privacy Policy.

Hong Kong Privacy Ordinance

As a company registered in Hong Kong, we comply with the Personal Data (Privacy) Ordinance (PDPO). Under the PDPO, you have rights regarding your personal data, including the right to access and correct your personal data held by us.

California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information is collected, used, shared, or sold
• The right to delete personal information held by businesses
• The right to opt-out of the sale of personal information (we do not sell personal information)
• The right to non-discrimination for exercising CCPA rights

To exercise your California privacy rights, contact us at admin@internationalscalelimited.com.

EU/UK Data Protection Rights (GDPR)

If you are located in the European Union or United Kingdom, you have additional rights under GDPR, including:

• Right to access your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Rights related to automated decision-making